Running A Small Beauty Business? The Best Software You Can Use
Running a small business might seem easier than running a large corporation. This is true in some ways, but a small business requires an infinite amount of niche considerations to run happily in the local community. You need to be aware of the clients likely buying trends. You need to be aware of what each customer needs on an individual level.
Unless you have the best memory around, it can be difficult to keep track of all these specifics. Thankfully, the digital age is here to help you in all its splendor. Utilized effectively, there are ways to work around your limitations and smooth out your experience as a manager and smooth out the experience your clients receive.
Use all four of these important software hacks to keep your business operating as pleasantly as possible.
Evernote is a fantastic note taking software that is both syncable between devices, and a secure place to store your writing. While it seems simple at first, this is actually Evernote’s greatest strength. It’s easy to navigate UI and simplified categorization and tagging system means you can safely note information about certain client requirements, and then easily access it later.
Having this to hand on a mobile or laptop terminal in your business’s office will do wonders for providing that personal touch when it comes to working with your customers directly. It will also allow you to note order summaries and have a quick, persistently locatable place to record various order form serial numbers, and so on.
If you need a more extensive place to track your order forms, your cash flows and then relay that information to your accountant, Microsoft Excel has some tools to help you. Maintaining and growing spreadsheets can help you have a simple tally of the ins and outs of your business materials and funds, but it is limited in that sometimes the forms can be hard to navigate. It’s also not immediately apparent for untrained staff to use the system with ease, so some time toward employee training will be an investment you have to make.
A POS System
A more utilitarian POS system could be just the ticket for your requirements. It will help you track your order information and budgets like excel, but is much more simple and intuitive to use. This will also work great from the second your customer enters your building to the second they leave because every iota of the customer experience is factored in and recorded. A POS system will allow you to manage your hair salon appointment book, manage staff hours and holidays, craft personal email marketing letters among other benefits.
Social Media Apps
If great marketing is what you desire, you might be tempted to use social media. Using these websites through a web browser isn’t the safest method of doing so, especially when a computer system is susceptible to viruses. Using social media apps like Facebook through your operating system facilitates the security process, and provides a persistent feed, timeline and accessible hub for you to promote your operations to the wider community. This is very helpful in a salon, as you should be promoting pictures of people who’ve had the work done in your building and have looked fabulous as a result.
Keep an eye on these software solutions, and your business is sure to be the hottest new appearance-improving spot around.