All bloggers want to know how to get a big subscriber base. I’ve got three tips that can help you expand your reach and grow your blog audience.
Improve the Design
I find that the design of your blog can have a huge impact on the viewer count. Sure, you can use some of these other techniques to get people to your site, but they won’t stay there if it looks bad. No matter how much we’re told not to, we always judge a book by its cover. In this case, people will judge your blog based on its design. If it looks bad, they’ll leave and never come back. But, if it looks good, you could see people return regularly.
What makes a good blog design? In my opinion, it has to be simple and professional. Bearing that in mind, it may be worthwhile enlisting the help of a web design company. They can design the perfect blog for you. It will look simple, yet gorgeous. The kind of design that stands out, but isn’t too distracting. Get your design right, and it’s more likely people will return.
If you don’t post much, people are less likely to subscribe to your blog. This means you won’t see many regular visitors. You may see good viewer statistics for a post or two, but they won’t be regular. People love consistent content. They like to subscribe to blogs that post all the time and post good content. This is something that you should look to do. Try and post as often as you can. The more often you post, the better it is. With regular content, people will be more inclined to subscribe and visit your blog on a consistent basis.
Of course, as I mentioned, you have to be producing good content too. Don’t post five times a week if you can’t create five quality blog posts. Make sure you’re proud of the content before you post it. If you aren’t, it won’t be worth posting. I still say post regularly, but only if you can regularly produce quality content.
Twitter is probably the best platform to market your blog. This is because it gives you an opportunity to reach millions of people. But, it also gives you a chance to reach particular audiences. It all boils down to the hashtag feature. Hashtags are a way of searching for specific things. When people are talking about something, they may use a particular hashtag. For example, if someone is talking about a show, they’ll use its official hashtag. This presents a wonderful opportunity for bloggers to promote their blog. Tweet out the link to your latest post and include a catchy title in your tweet. Then, add a relevant hashtag or two before you tweet it. This way, anyone who searches for that hashtag has a chance of finding your blog.
If you’re blogging about a certain topic, it always makes sense to use relevant hashtags when you’re tweeting a post out. This ensures that your target audience will see your posts, and you’ll be getting regular visitors.